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Trustees approve ad campaign
to promote IPCISD

by Dolores Hamilton
At a meeting Tuesday night the Iowa Park CISD School Board approved financing for a campaign promoting the school district and community.

The campaign would involve 15-second TV spots, on multiple local stations, over the four-month period of May, June, July and August. The spots would feature the benefits of attending Iowa Park schools and Iowa Park being a good place to raise a family.

The cost is $44,000, but it was pointed o ut that if school enrollment grows by six students it would cover the cost.

Superintendent Jerry Baird said he had discussed the plan with Iowa Park City Manager Mike Price and the city is looking at the possibility of joining in with the help of the 4B Corporation and Chamber of Commerce.

The board approved requesting a waiver from the Texas Education Agency for the 2011 - 2012 and 2012 - 2013 school calendar amendments for staff development.

Baird said that the waiver they had requested on snow days had been approved. He also gave a short summary on what is going on in the state legislature concerning school finance.

Recommendations of the text book committee were approved, and the high cost of books was a topic of discussion.

“We are in the first phase of moving away from paper leaf books. It’s not a matter of if, it’s a matter of when,” Baird told board members. “We’ll still have books in libraries, but our kids will more than likely be taking some sort of handheld or laptop device to and from school.”

In other business, the the board conducted the final reading of TASB Policy Update 89, which was approved. Also, the trustees will set a date when they can meet to discuss current and future needs of the district. Each was asked to be prepared to give ideas for a five year plan.

Following an executive session, the resignation of Tyler Esterline, a coach and science teacher at W.F. George Middle School,was accepted. The board also approved the rehiring of all aides at every campus.

At the beginning of the meeting, two students from the middle school showed slides and told about their trip during spring break to the Disney Leadership Conference in Florida.

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